Marketing Blog

SEO Basics

The world of SEO, that is, Search Engine Optimization, is quite complex. The key components of SEO that one should understand are what Search Engine Optimization is, the importance of search engine marketing, and what search engines are looking for. Let our Atlanta SEO company explain. What is SEO? Search Engine Optimization is a marketing strategy used to increase visibility in non­paid search engine results. In other words, the goal is to help search engines better understand your website so that they can recommend it in searches. SEO isn’t only used to create websites that are search engine friendly. By…
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Why Your Local Listings Are Important

Anyone with a basic understanding of local marketing knows that citations are crucial to your  SEO success. However, those who are just beginning to learn about local listings may not even know what a citation is. If you want to experience success with local listings, it’s time to brush up on the terminology and importance of local listings alignment. Read on to learn all that you need to know to get your local listings up to par so that you can experience success with local listings. What is a citation? A citation in the context of digital marketing is a…
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Local Online Marketing 101

Anyone with a website has probably at least heard of SEO. What about optimizing locally, though? Especially for local small businesses, mastering the art of local online marketing can prove significant in terms of driving customers to your location. While general search engine optimization can be understood and implemented with just a basic working knowledge, local online marketing requires a deeper level of understanding. Not to worry, though. You don’t have to be a tech guru to grasp the key strategies to uplevel your business with local search engine marketing. Here are five tips to help you master Local Online…
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Free SEO Audit Press Release

Engage Marketing Launches Free SEO Audit To Georgia Companies Seeking Better Online Performance Engage Marketing has launched a free initial assessment of Atlanta and Metro Atlanta companies’ existing SEO strategy to identify areas of opportunity for growth and better performance. Search engine optimization is now one of the most essential strategic marketing tools available to businesses who want to grow their audience and generate more leads to convert into sales. The discipline has become increasingly specialized with fewer and fewer SEO agencies able to achieve meaningful results. Engage Marketing is on the forefront of successful SEO companies, and can help…
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